BI Technology: Budgeting for the New Year

The use of Business Intelligence technology in making business decisions is a relatively new small business trend. BI software pulls information from a company’s raw data across the board so that enterprise owners and executives can make decisions for the future of the company. Read on to see how businesses can use BI technology to […]

Big data helps hospitals lower readmissions

For hospitals, readmission rates are a key performance indicator (KPI). They indicate the quality of care your practice provides and what sort of resources you need in reserve to avoid overcrowding. Some legislation even reduces government payouts to hospitals with high readmission rates. Regardless of whether you want to avoid a stiff penalty or just […]

The age-old marketing tool you’ve forgotten

From free information products such as ebooks to brochures and email campaigns, today’s marketers have a wealth of tools and tactics at their disposal. While content marketing and social media garner most of the attention in the marketing world, it’s easy to forget about tried and true techniques that are as effective today as they […]

BI is for small businesses too

Business Intelligence (BI) has conventionally been the preserve of big business, given the need for specialist knowledge meant hiring pricey experts was often the only way to leverage its value. But the rise of self-service BI tools has leveled the playing field, allowing small- and medium-sized businesses to get in on the game too. And […]

Business intelligence made easy

When you think business intelligence, you likely think about charts and graphs that reveal valuable data about your customers, profits, and operations. While these may be simple enough for some to understand, what if you could simplify your data even more? A new innovation in the business intelligence world may have just made this a […]

Making the most of Google Analytics

Understanding how your visitors are using your website is one of the most important things you can do to optimize your online presence and generate more leads and revenue. Google Analytics remains the top analytic tool, allowing you to keep track. Yet many companies tend to focus on the overall performance without taking the time […]

Your guide to smart BI planning

You have finally decided your small or medium-sized business is ready to utilize Business Intelligence (BI) software. This is a big step for your company and one that must be approached with diligence. If you are not careful the cost of BI software, not to mention training, could far outweigh the actual benefits you end […]