Is your site getting a large amount of traffic, but you’re not seeing a product or service sales boost? Many small business owners face this dilemma at one time or another. The fact is that a large number of visitors doesn’t necessarily translate into engaged customers. A crucial metric that you should look into is […]

Google recently made changes to its search tools to prioritize mobile searches over web searches. Why has Google done this and what does this mean for businesses and users? Get the answers by reading on. Google search works by using ‘bots.’ These bots are responsible for trawling through the web and sorting and categorizing websites […]

Did you know that Google offers more than just Gmail, Maps, and YouTube? A quick browse through Google Play will introduce you to a host of apps that can make your life easier. Window shopping at the Google store, however, means an inundation of productivity-destroying entertainment apps, and you probably have no time to sift […]

As a small- and medium-sized business, you can’t miss out on this opportunity to leverage Google’s search results. With Google Posts, businesses can create content highly ranked in Google search results for their names, even without having a website. Here’s how this works. What they can do Google Posts allow users to communicate directly in […]

G Suite is Google’s all-in-one computing, productivity, and collaboration tool. It comprises of Gmail, Hangouts, Calendar, Google+, Docs, Sheets, and more, allowing for better collaboration, data sharing, and work efficiency. Here’s how to configure it. Allow display views inside and outside your business Activity dashboards typically provide limited details on file activity that one can […]

Mobile devices can be considered an extension of ourselves, containing personal information like web browsing behavior, email exchanges, bank transactions, and other private data. Losing your smartphone or having it stolen is a nightmare, but the good news is that Android devices have security tools you can use to keep your data safe. Set a […]

You can keep tabs on your business online and in real time using Google Alerts, a free and easy- to-use content change detection and notification service. You can even use this tool to monitor your competitors. Read on to learn how it can help you. What is Google Alerts? Google Alerts allows you to monitor […]

G Suite is Google’s powerful productivity and collaboration platform. The suite includes popular Google apps like Gmail, Docs, Sheets, chat and video-conferencing apps, and so on. Many people are already familiar with these apps, but even those who use it every day may benefit from learning a trick or two on how to further maximize […]

For business owners looking to increase employee productivity, one of the most heated debates is over which cloud productivity software is best. If your company uses Android devices, we have some tips on whether Microsoft Office or Google Apps is the better choice for you. Text-based documents Google Docs sacrifices a few features in the […]

Microsoft and Google have been competing on almost every front. Both have made huge strides in machine learning, cloud computing, and productivity software. In terms of VoIP solutions, the tech powerhouses are also neck and neck with Microsoft’s Skype for Business and Google’s Hangouts Meet. These VoIP tools have several calling and video conferencing features […]